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News : Digital Project Management, from Strategy to Governance with Efficiency

Digital Project Management, from Strategy to Governance with Efficiency

In this piece, I propose an approach to simplify the complex world of digital project management and governance. From digital strategy to a hybrid project management methodology, I blend Agile and Waterfall methods to address various needs. I also highlight the crucial roles of UX/UI and the careful use of AI. Whether you're part of a small startup or a large company, the points discussed here can help in taking a step back and aligning your digital projects with your business goals.
Explore the full article: Digital Project Management, from Strategy to Governance with Efficiency.


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Services 360

I have listed a range of services below, do not hesitate to contact me. Together, we will establish the best offer possible.


icon IT hardware

Computer

  • Identification of specific hardware needs.
  • Recommendation and selection of suitable computer equipment.
  • Configuration and deployment of computer networks.
  • Network security to ensure data protection.
  • Setup and configuration of the Windows operating system (OS).
  • Consultation and selection of software tailored to your needs.
  • Installation and configuration of software.
  • Optimization of settings for maximum performance.

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IT Project Management, ERP, CRM, Data

  • In-depth comparison, selection, installation, and configuration of IT, ERP, and CRM solutions: JIRA, Salesforce, Freshsales, Dynamics 365, etc.
  • Utilization of Microsoft solutions such as Power Automate, Power Apps, and Copilot for workflow automation, and application development.
  • As a Product Owner / digital project manager, supervision of the product life cycle, using an Agile Hybrid and Classic/Waterfall methodologies and Scrum / Kanban / Hybrid framework to ensure efficient delivery.
  • Collaboration with your IT, Sales, and Product teams.
  • Proactive management of development teams and coordination of digital processes, from software deployment to continuous improvement.
  • Ongoing maintenance of applications, including Third-Party Application Maintenance.

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Cloud Consulting, Solutions and Deployment

  • Expertise in public cloud, private cloud, hybrid, and multi-cloud environments.
  • Interoperability, portability, Microservices, and Application Programming Interface (API) development.
  • Consultation and deployment of SaaS, IaaS, PaaS solutions.
  • In-depth understanding and expertise in Service Level Agreements (SLA).
  • Cloud storage (DAS, SAN, NAS).
  • Cloud migration and on-premises data migration.
  • Implementation and guidance on licensing models.
  • Ensuring security and implementing Virtual Private Network (VPN) solutions.
  • Deployment of environments: Azure AI, Google Workspace, and Microsoft 365: Office 365, SharePoint, Teams, etc.

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Web Security, Hosting, Dev...

Domain Name, Hosting, and CMS Selection
  • Assistance with domain name selection and registration.
  • Hosting setup and management.
  • Expertise in CMS platforms such as WordPress, WooCommerce, Joomla, Drupal, TYPO3, etc., including installation, plugin management, customization, and optimization.

Web Development
  • Proficiency in HTML, CSS, PHP, JavaScript, SQL, and database management systems like MySQL.
  • Custom web development services, including blog development, showcases, interactive forms, galleries, e-commerce solutions, and Chatbot integration.

Web Security & Performance
  • Assistance with obtaining and implementing SSL certificates.
  • DNS Server Configuration for speed and security.
  • Content Delivery Network (CDN) for geotargeted content delivery.
  • SIEM, Web Application Firewall (WAF) to protect against online threats, DoS/DDoS attacks.
  • IP Whitelisting/Blacklisting.
  • Site Failover/Maintenance to ensure website availability during maintenance or server failure.
  • Monitoring and Reporting: Setup of monitoring tools, dashboards, and alerts for proactive security management.
  • Security Compliance.

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Artificial Intelligence (AI)

  • Innovative creation and optimization of prompts for AI.
  • Strategic use of AI to define and achieve objectives.
  • Selection of AI tools tailored to the project or company's needs.
  • Comprehensive training and support for users to ensure effective utilization of AI technologies.

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Branding Creation & Solutions

  • Brand identity, slogans, logo.
  • Culture, storytelling, graphic charter.
  • Public relations.

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Marketing & Strategy Consulting

  • Digital marketing consulting: Growth Hacking, Inbound Marketing, Outbound Marketing.
  • Email marketing/newsletters with a minimum open rate of 20%, acquisition campaigns, GDPR compliance.
  • Qualification and clean-up of mailing lists.
  • CRM (Customer Relationship Management) / PRM (Prospect Relationship Management): connection and marketing automation.
  • Multi-channel data analytics and reporting (conversion, custom segments, engagement, etc.) using tools like Google Analytics, Google Tag Manager, LinkedIn Campaign Manager, etc.

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SEO & SXO Tailored Solutions

Generating qualified traffic requires SEO work that aligns with User eXperience, known as SXO (Search eXperience Optimization).

  • Strategic positioning, keyword research, and analysis.
  • On-page SEO, technical optimization, pagespeed audit.
  • Improve user journey navigation and content to meet Google's algorithmic UX criteria better.
  • Netlinking campaigns (backlinks).
  • Authority score improvement.
  • 360° copywriting (across all platforms).

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Blog, SMM et SMO (Social Media Marketing/Optimization)

  • Thorough topic research, creation and optimization of AI-generated blog posts, and articles.
  • Social media management (LinkedIn, Facebook, Instagram, YouTube, TikTok).

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Paid/Search Engine Ads (SEA)

  • Target audience research and segmentation.
  • Set up, Ad copywriting, design, and manage advertising campaigns on Google Ads, Microsoft Ads.
  • Social Media Advertising (SMA): LinkedIn Ads, Facebook Ads, Instagram Ads, YouTube Ads, TikTok Ads.
  • Tracking campaign results.

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Materials / Prints

  • Digital assets, wall signs, catalogs, business cards.
  • Case studies, product sheets, corporate brochures.
  • Kakemono, packaging, promotional items.

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Graphic Design

  • Illustrations, cartoons in French style.
  • 3D, Augmented Reality , Virtual Reality (AR, VR).

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Video

  • Storyboarding, scriptwriting.
  • Research and selection of media.
  • Editing, post-production, special effects (FX).
  • Webinars: script writing, presentation design, email marketing, follow-up, ads, and moderation.
  • Short films and reels.
  • Thumbnails to improve click-through rates (CTR).

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Music & Sound Design

  • Digital Audio Workstation (DAW): Steinberg Cubase Pro.
  • Music, Mix, Mastering.
  • Recording, voiceover artist.

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